India Poultry Feed Market Size, Share, Trends and Industry Report | 2032

India Poultry Feed Market Outlook

The India poultry feed market size has been witnessing robust growth, driven by increasing poultry consumption and the modernization of poultry farming practices. According to recent industry analysis, the India poultry feed market attained a value of USD 20,566.9 million in 2023. Aided by the rising demand for high-quality and nutritious poultry feed, along with government initiatives to enhance the poultry sector, the market is projected to grow at a compound annual growth rate (CAGR) of 7.29% between 2024 and 2032, reaching a value of USD 31,489.4 million by 2032.

Poultry feed is the primary source of nutrition for poultry birds, including chickens, turkeys, ducks, and other birds raised for eggs and meat production. It is formulated with essential nutrients such as proteins, vitamins, minerals, and carbohydrates to support the birds' growth, egg production, and overall health. In India, where the poultry industry is a critical component of the agricultural economy, the demand for poultry feed is witnessing substantial growth due to increasing poultry consumption, the shift towards commercial poultry farming, and the growing focus on enhancing bird productivity.

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Key Market Drivers

Increasing Poultry Consumption: India has one of the largest poultry industries in the world, and the rising per capita consumption of poultry products is one of the primary drivers of the India poultry feed market. The increasing awareness of the nutritional benefits of poultry, such as being a rich source of protein, has led to a significant rise in demand for both eggs and chicken meat. As consumer preferences shift towards healthier and more affordable protein sources, the poultry sector has expanded rapidly, leading to a higher demand for quality feed to ensure optimal bird growth and egg production.

The growth of fast-food chains and quick-service restaurants (QSRs) in India has also contributed to the rising consumption of poultry products, which in turn drives the demand for poultry feed. Additionally, the increasing urbanization and changing dietary preferences, particularly among the younger population, are further fueling the demand for poultry meat and eggs, propelling the growth of the poultry feed market in the country.

Modernization of Poultry Farming: The shift towards modern and intensive poultry farming practices is a significant factor contributing to the growth of the India poultry feed market. Traditional backyard poultry farming is being replaced by commercial and large-scale poultry farms, where there is a need for scientifically formulated feed to enhance bird performance and productivity. These modern farms are adopting advanced technologies and practices, such as automated feeding systems and controlled environments, which require a steady supply of high-quality feed.

Moreover, as poultry farming becomes more industrialized, there is an increasing focus on the nutritional composition of feed to ensure that it meets the specific needs of different poultry species at various stages of growth. This has led to the development of specialized feed formulations, such as starter feed, grower feed, and layer feed, each designed to optimize the growth and health of the birds.

Government Support and Initiatives: The Indian government plays a crucial role in the development of the poultry sector, with various initiatives aimed at supporting poultry farmers and enhancing the overall productivity of the industry. The government has launched several schemes to promote poultry farming as part of its broader strategy to boost rural incomes and enhance food security.

For instance, the National Livestock Mission (NLM) focuses on improving livestock productivity, including poultry, through sustainable development. The mission encourages the adoption of modern poultry farming techniques and provides financial support for poultry farmers to improve infrastructure and access quality feed. Additionally, the government’s efforts to increase awareness of the benefits of protein-rich diets have further boosted the demand for poultry products, which, in turn, drives the growth of the poultry feed market.

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India Poultry Feed Market Segmentation

The market can be divided based on nature, poultry type, and region.

Market Breakup by Nature

• Conventional
• Organic

Market Breakup by Poultry Type

• Layers
• Broilers
• Turkeys and Others

Market Breakup by Region

• North
• South
• East and Central
• West

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the India poultry feed market. Some of the major players explored in the report by Expert Market Research are as follows:

• Godrej Agrovet Limited (GAVL)
• Suguna Foods Private Limited.
• Japfa Comfeed India Private Limited
• Henraajh Feeds India Pvt. Ltd.
• Maharashtra Feeds Pvt Ltd.
• Sneha Group
• Anmol Feeds Pvt. Ltd.
• IB Group
• Skylark Feeds Pvt. Ltd.
• Others

Challenges Facing the Poultry Feed Market

Fluctuations in Raw Material Prices: One of the major challenges facing the India poultry feed market is the fluctuation in the prices of raw materials used in feed production. Poultry feed is primarily composed of grains such as corn, soybean meal, and other essential additives. The prices of these ingredients are subject to volatility due to various factors, including changes in weather conditions, domestic agricultural policies, and international trade dynamics.

Rising input costs can lead to higher feed prices, which may impact the profitability of poultry farmers, particularly small-scale and backyard farmers. Ensuring a stable supply of affordable raw materials is essential to maintaining the growth of the poultry feed market and supporting the expansion of the poultry sector.

Disease Outbreaks in Poultry Farms: The threat of disease outbreaks, such as avian influenza, poses a significant risk to the poultry industry in India. Disease outbreaks not only affect bird health and productivity but can also lead to temporary restrictions on poultry trade and movement. In such cases, the demand for feed may decrease as farmers face losses due to the culling of infected birds and the implementation of disease control measures.

To mitigate these risks, there is a growing emphasis on biosecurity measures and the use of medicated feed, which can help reduce the incidence of diseases and improve bird immunity. However, the cost of medicated feed can be higher, potentially affecting feed affordability for some farmers.

Market Forecast and Future Trends

The India poultry feed market is poised for continued growth over the forecast period, driven by rising poultry consumption, advancements in feed formulations, and government support for the poultry sector. With the increasing focus on improving bird health and productivity, the demand for specialized and nutritionally balanced feed is expected to rise.

Additionally, the growing trend towards organic and natural feed is likely to create new opportunities in the market, as consumers become more health-conscious and demand poultry products raised on chemical-free and antibiotic-free feed. The development of feed additives that enhance poultry growth and immunity without the use of antibiotics is another key trend shaping the future of the market.

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